We can’t wait for the International Entertainment Buyers Association conference, AKA IEBA 2016,in Nashville, Tennessee, Oct 9th-11th! IEBA is the meeting grounds for anyone in the business of buying, booking, and selling talent. All corners of the entertainment industry, from fairs to music clubs to universities, congregate to stay up-to-date on the newest industry trends, meet interesting people and attend a wide range of learning sessions and panels.
As a leader in the ticketing industry, the Etix team will be sharing expertise on the latest in ticketing and digital marketing. Our session “Perfecting Proximity Technology” goes in depth into proximity marketing for event goers and the technology that aids it. Stop by our session and learn more ways you can implement proximity marketing tactics on Tuesday, October 11th at 10:00am.
Etix is a proud sponsor of #IEBA2016. Say hello to the team in Agents Alley!LET US KNOW YOU'LL BE THERE
“PERFECTING PROXIMITY TECHNOLOGY”
TUESDAY, OCTOBER 11| 10:00 AM
OMNI, LEVEL TWO, MUSIC ROW #3
Beacons, geo-fencing, and geo-targeting – proximity technology generates a veritable gold mine of data with relatively little effort as event producers track attendee behavior and deploy marketing activations. How can you leverage this constant feedback loop to up your game? How do you ensure that your geomarketing strategy enhances the event experience instead of becoming a nuisance? With this presentation, we examine what we’ve learned from the first few years of proximity technology and the Do’s and Don’ts that ensure success.