pabst theater ticketing and marketing partner

Pabst Theater Group Selects Etix as New Ticketing & Marketing Partner

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Pabst Theater Group Selects Etix as New Ticketing & Marketing Partner

Etix’s Commitment to Community Experience Appeals to Collection of Milwaukee’s Most Historic Theaters

Milwaukee, WI (Etix) May 12, 2015The Pabst Theater Group has announced the signing of a multi-year agreement with Etix to become the official ticketing provider for three historic venues located in Milwaukee, WI: The Pabst Theater, The Riverside Theater, and Turner Hall Ballroom. This new partnership will enhance The Pabst Theater Group customer experience, including the creation of a Pabst Theater Group App as well as a loyalty program.

Gary Witt, CEO of Pabst Theater Group, said, “From our inception, the focus of the Pabst Theater Group has been on developing its community while working in a business that is based upon selling tickets. As we continue to seek ways to better serve this community, we’ve grown to become incredibly selective about choosing our partners. When selecting a ticketing provider, once again our focus was on doing what was best for our community. With more than 400 shows each year, we needed a ticketing partner that has a tangible presence, both for us and for our community. We chose Etix because they have a reputation for providing world-class customer service, and we know that our community will appreciate that personal touch when they need it most.”

“We’re proud to have the honor to work with such an impressive and historic collection of venues in the Pabst Theater Group,” added Travis Janovich, CEO of Etix. “Building partnerships that provide added benefits to our clients is a top priority for us, and we’re excited to have the opportunity to help provide even more value to the Pabst community. Etix is going to work to keep their community engaged year-round.”

Upcoming performances at the Pabst Theater Group include Bob Dylan and His Band, Kids in the Hall, Chicago, Jenny Lewis, John Mulaney, Father John Misty and more.

The official way to purchase tickets for any upcoming performances at The Pabst Theater Group is through their website or at the box offices located at 144 E Wells St, Milwaukee, WI 53202 Monday through Friday from 12:00 p.m to 6:30 p.m. Alternatively, patrons can purchase tickets through the Etix website at or by calling (800) 514-3849 (Monday-Saturday 8am to 7pm, Sunday 11am to 7pm CST).

About Etix
Founded in 2000, Etix is an international Web-based ticketing service provider for the entertainment, travel and sports industries, processing over 50 million tickets per year in 40 countries. As the largest independent ticketing company in North America, Etix provides flexible and secure online and box office ticketing solutions, integrated digital marketing services and robust e-commerce fulfillment to over 1,800 venues, theaters, arenas, festivals, fairs, performing arts centers and multi-use facilities. Headquartered in Morrisville, NC, Etix has offices in Austria, China, Germany, Holland and Japan, as well as Houston, TX and Birmingham, AL. For more information, visit

About Pabst Theater Group
The Pabst Theater Group presents an average of 450 events annually at three historic venues in downtown Milwaukee: The Pabst Theater, Riverside Theater and Turner Hall Ballroom as well as venues throughout the region. For more information, visit

Primary Contacts: Andy Nelson
PR Director, Pabst Theater Group
(414) 286-6182